We’re pretty sure animals don’t use face wash or shampoo, so why would we test our products on them? We believe it’s possible to develop high quality, effective beauty products without the use of animal testing. We’re proud and thrilled to say Moroccan Magic is Leaping Bunny Approved.
According to Leaping Bunny. Org, any company that follows the Leaping Bunny Standard ensures that no animal testing occurs at any stage of their product development. Even the ingredient suppliers must make the pledge that no animal testing is conducted on their end. The commitment to be Leaping Bunny Approved are renewed on an annual basis, so companies must continue to follow Standards in order to earn their Leaping Bunny logo.
You may see companies claiming to be cruelty-free but not actually be Leaping Bunny Approved. What does this mean?
“Products may claim to be ‘cruelty-free’ or ‘not tested on animals,’ but their claims may only refer to the finished product. As you may be aware, the majority of animal testing occurs at the ingredient level. Similarly, some companies may state, ‘We do not test on animals,’ when in fact they merely contract other companies to do the testing. These kinds of statements are often confusing and misleading for consumers. “ -Leaping Bunny.Org
We promise to never test our products on animals, ever.